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Avenue of the Arts, Inc. Kicks Off
Joy to the World Avenue of the Arts Celebration
with 4th Annual Tree Lighting Ceremony
Philadelphia, PA – November 20, 2002 -- 18 feet of holiday
cheer will light up the Avenue of the Arts at the 4th Annual Tree
Lighting Ceremony on Friday, December 6, 2002 at 5:30 p.m.,
in front of the DoubleTree Hotel at Broad and Locust Streets. The
18-foot high spruce, sparkling with more than 1,000 lights, will be lit
by Sheela Allen-Stephens of NBC 10, the official tree
lighter for the Avenue of the Arts, Inc. (AAI) celebration.
Delight your senses with a medley of musical artists, performers, savory
snacks and of course, the spectacular lighting of the AAI tree. B101 Radio
will enchant children with face painting and fun giveaways, handed out
by their mascot, Buzzbee. Hear the joyous sounds of choirs from
the Philadelphia High School for the Creative and Performing Arts, the University of the Arts, The University of Pennsylvania
Glee Club and the fabulous Salvation Army Quartet. Dreams
will come true when children shake hands with the Pennsylvania Ballet’s Mouse King and Sugarplum Fairy from The Nutcracker. The aroma
of roasted chestnuts will perfume the air as spectators savor delicious
apple cider, homemade cookies and roasted chestnuts, courtesy of the DoubleTree
Hotel.
Share the spirit of the season and bring a new, unwrapped toy or gift
to the tree lighting ceremony, which has been designated an official drop-off
location for Toys for Kids, sponsored by B101 radio, Salvation
Army and NBC 10. Toys collected at the event will be distributed to youth
throughout the region.
December promises to be an exciting month on the Avenue of the Arts.
AAI invites you to celebrate this magical Holiday Season as a whole "fun-filled"
month of concerts, exhibits, and events awaits you at Avenue venues, in
addition to Happy Hour Specials at Avenue restaurants - schedule available
at www.avenueofthearts.org. Joy to the World on the Avenue of the
Arts is a collaboration among Avenue venues, North and South.
“We’re thrilled that so many Avenue constituents have come
together to make this year’s festivities such an amazing event.
And Toys for Kids is a great way to share in the spirit of giving,”
said Karen Lewis, AAI Executive Director. “The occasion will not
only unite the community surrounding the Avenue of the Arts, but it will
also bring a special holiday cheer to our city and region.”
Joy to the World on the Avenue of the Arts and AAI’s Tree Lighting
Ceremony are produced by AAI in collaboration with several Avenue
venues. In-kind sponsors include: The City of Philadelphia, Creations
of Christmas, The DoubleTree Hotel, The Fairmount Park Commission, NBC
10, Penn Graphic Associates, Inc., Philadelphia Holiday Festival, and
the Philadelphia Metro.
About the Avenue of the Arts, Inc.
Formed in 1993, Avenue of the Arts, Inc. is the catalyst for cultural
and economic growth of the Avenue of the Arts. Led by a committed volunteer
board of business, cultural and community leaders, AAI works closely with
the Commonwealth of Pennsylvania, the City of Philadelphia, the corporate
community and every constituent cultural organization to develop its 3.5-mile
segment of Broad Street into a world-class cultural and entertainment
destination.
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