777 South Broad Tops Off

Dranoff Properties has reached a milestone in its transformative 777 South Broad project, a vibrant, urban residential community located between Fitzwater and Catherine Streets. Dranoff recently “topped off” on 777, signaling the overall completion of the building’s structure.

“The topping off of 777 South Broad marks the beginning of a new era in the Philadelphia residential landscape,” says Carl Dranoff, Founder and CEO of Dranoff Properties. “It blends urban luxury with sustainability to continue evolving and breathing new life into the Avenue of the Arts.”

Conveniently located seven minutes from everything, 777 South Broad is a quick walk from world class shopping, dining and entertainment. For those who prefer to stay closer to home, 777 South Broad’s public spaces are gracious and elaborate. The building’s luxurious “Sky Deck” is designed for outdoor entertaining and relaxation, with breathtaking views of the Avenue of the Arts and Philadelphia skyline, an 8-12 person hot tub, sun deck, and outdoor dining space, including outdoor stainless steel grills and food prep/chilling area. The “Players’ Pub” located on the ground floor, is a place for residents to relax and enjoy gaming tables, beverages on tap, dart boards, and multiple flat screen televisions.

Pre-leasing will begin in October 2009 and first move-ins are scheduled for February 2010. Completion of the building is slated for Spring 2010. For those who want the first choice in available residences, VIP registration is available online at www.777southbroad.com.